Philanthropy
BRETT ARI FISCHER
The New York City Broker
Brett got involved at a young age because his parents and grandparents explained and showed the significance of assisting others in need, while setting a positive example for the rest of the community.
His grandma was a teacher, and his grandfather was in the Navy. They always put others before themselves. Their mindset was that they are beyond blessed to be in the situation they are in and because they were fortunate to have such loving and caring family and friends, they wanted to give others an opportunity to have that same feeling and sense of belonging.
His grandma was a teacher, and his grandfather was in the Navy. They always put others before themselves. Their mindset was that they are beyond blessed to be in the situation they are in and because they were fortunate to have such loving and caring family and friends, they wanted to give others an opportunity to have that same feeling and sense of belonging.
His grandma was a teacher, and his grandfather was in the Navy. They always put others before themselves. Their mindset was that they are beyond blessed to be in the situation they are in and because they were fortunate to have such loving and caring family and friends, they wanted to give others an opportunity to have that same feeling and sense of belonging.
In addition, Brett’s mom is a psychotherapist working in the field of gerontology (the elderly) and a teacher. Her number one priority is to bring joy and happiness to her clients and students by having an upbeat personality and showing that each life is important regardless of age or mental / physical status. Brett’s father is currently a patent attorney and he previously taught law courses at the local college. One common theme throughout Brett’s family is helping, caring for and educating others.
Because of this, one cause that is particularly close to his heart is fighting against Alzheimer’s Disease. In 2015, he took it upon himself to start a movement to help raise money for the Alzheimer’s Association, but there are many other wonderful organizations he supports that are also focused on fighting against this terrible disease.
The AllPie Alzheimer’s Challenge (AllPie ALZ) was started by Brett in honor of his 3 grandparents who developed Alzheimer’s, including his grandmother on his mom’s side, Savva, who passed away in late October 2014, just a few days before Alzheimer’s Disease Awareness Month (November).
The goal of AllPie ALZ is to help raise at least $18 million for Alzheimer’s research and to help raise awareness about the disease across the world. The Challenge entails recording an individual getting pied in the face and posting it on social media outlets such as Facebook, Instagram, Twitter etc., while including the hashtags #AllPieALZ and #ENDALZ. It has been suggested that people use all types of pies including blueberry pies, pecan pies, pizza pies, whipped cream or shaving cream in a tin can, etc.
The original video was shot in the Financial District in New York City on April 3, 2015 (Savva’s first birthday since her passing) and posted on YouTube and Facebook on April 12, 2015 (Brett’s mom’s birthday). Brett also made an Alzheimer’s rap to encourage Joel Embiid, a member on the Philadelphia 76ers, to get involved. He has made many videos to promote against Alzheimer’s awareness. Here are a few of them below:
Brett has wanted to start a charity for the cause since he was in high school, when his dad’s mother developed Alzheimer’s, but Brett kept making excuses, telling himself that he’s “just one person,” that he “doesn’t have the proper resources or knowledge,” and that he will do it “later.” But when Savva developed the disease and Brett saw how quickly she started to deteriorate, he knew he needed to take action immediately. Unfortunately, she passed away before he could film the project and promote The Challenge. To learn more about The AllPie Alzheimer’s Challenge or to collaborate on another cause that is important to you, please reach out to him at Brett@TheNewYorkCityBroker.com.
